From Videostore to Cinematic Universes.
We create for Brands. We teach Creators. We build Original IP.
AI video and filmmaking ecosystem
One Videostore. Three Aisles.
Endless stories to be told.
Whether you want to make a film, learn the craft, or build your own cinematic universe,
VIDEOSTATE is where it all begins.
VIDEOSTATE AGENCY
Cinematic ads and trailers powered by AI. Crafted with genre, emotion, and scale.
Your story, delivered like a movie.
VIDEOSTATE FILM SCHOOL
Learn cinematic storytelling from idea to worldbuilding, based on 100 years of filmmaking wisdom. Become a creator with vision.
VIDEOSTATE STUDIO
A world-building engine: original IP, characters, sagas, and monster universes born from the Videostate Studio.
AGENCY
Videostate Agency.
Cinematic storytelling for brands
This is where brands meet the big screen. We turn client stories into bold, visual, cinematic experiences – crafted with the same energy and ambition as a movie trailer. Not corporate clips, but brand films.
Why brands choose Videostate:
- Your message delivered like a movie trailer – not a corporate clip.
- AI-powered speed, scale, and efficiency.
- Genre-driven creativity that gives your brand a cinematic identity.
- Ads, teaser, trailers – short, kinetic videos that stop the scroll.
- Hollywood-level workflow adapted to the age of AI.
FILMSCHOOL
Videostate Film School.
Cinematic wisdom for the creator.
Master storytelling, AI-powered creativity, and cinematic thinking – from idea to finished film.
Whether you’re just beginning or leveling up, Videostate is your guide into the future of filmmaking.
FILM SCHOOL
Learn how AI is changing filmmaking
In this video, Jan-Willem breaks down how AI strengthens storytelling without losing your voice, vision, or emotional identity.
You’ll learn how to direct with AI tools, protect your creative style, build generative workflows, and navigate the new era of filmmaking with confidence.
ONLINE COURSES – COMING SOON
10 modules. 1 cinematic journey.
Master AI filmmaking from idea to screen.
Learn a practical method that transforms AI content into real cinema.
Built on timeless story structure, modern creative tools, and a filmmaker’s mindset.
Entry course
For emerging creators and curious explorers
Learn the fundamentals of cinematic storytelling in the age of AI.
Perfect for content creators, indie filmmakers, and anyone who wants to build clearer, bolder stories with next-gen tools.
Extended edition
For visionary filmmakers and storytelling masters
Go deep into mythology, genre-building, worldbuilding, and AI-native narrative craft. Includes bonus modules, live calls, frameworks, and downloadable resources.
FILMSCHOOL
Simple plans, powerful value.
Whether you’re just getting started or ready to go all-in, choose the plan that fits your creative journey – and own it forever. No subscriptions. No fluff. Just results.
€297
Entry Edition
Your foundation for cinematic AI storytelling.
€497
Extended Edition
For creators ready to build original IP and master AI storytelling.
VIDEOSTORE
Videostate Studio.
Original IP worldbuilding
for Hollywood.
From award-winning AI short films to visionary cinematic universes, Videostate Studio builds bold, character-driven worlds designed for global audiences, streaming platforms, and Hollywood producers.
This is where myth, horror, sci-fi, and adventure converge – crafted with cinematic precision and scalable across films, series, and transmedia.
Our focus: to create worlds that feel lived-in, characters that endure, and IP that audiences can return to again and again.
STUDIO
New release
GOEIE MIE (2026)
In 19th-century Leiden, the Netherlands, a beloved nurse named Maria “Goeie Mie” Swanenburg quietly poisoned over a hundred people under the guise of care. She became the most infamous serial killer in Dutch history.
First AI-spatial horror experience on Escape.ai
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Together with the team of John Gaeta – Academy Award-winning VFX supervisor for The Matrix trilogy – Videostate launched a 3D spatial environment of his film ‘Le Théâtre du Diable’.
Le Théâtre du Diable is a modern reinterpretation of Méliès’ Le Manoir du Diable (1896). The birthplace of horror has been rebuilt using AI tools, theatrical design, and the visual language of early cinema — all inside a fully spatial, explorable world.
Step inside the origin of fear.
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THE OBSIDIAN RIFT
‘Making of’ webinar
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This is where creators see the real process — structure, iteration, music, animation, and how every Videostate project is built.
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Check out the on-demand webinar for the making of ‘The Obsidian Rift’, finalist for music video in Project Odyssey 2025.
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Videostate
Meet the storyteller behind Videostate.
I’m Jan-Willem Blom, founder of Videostate.
I help brands and creators build powerful stories using cinematic thinking
from the VHS era, powered by the tools of today.
My work blends creativity, filmmaking craft, and next-gen AI to help you shape worlds, characters, and ideas that resonate.
- Featured in Google I/O, BBC, Deadline, [esc], University of Amsterdam
- Director at GRAIL, next-gen entertainment studio in Hollywood
- Jury member – Dutch AI Week Film Awards 2025
- Creative Director, AI filmmaker, educator
- VHS collector.
Creative Partners
FANDOM
Trusted by global brands
and bold creators.
See how filmmakers, founders, and visionary teams use Videostate to transform their creative process, build original IP, and stay ahead in a fast-changing industry.
Dr. Mark van Rijmenam
The Digital Speaker
Videostate created several videos for my business — every one of them top-notch. The quality, communication, and final results are consistently excellent. Highly recommended.
Isabel Raes
Kadonation
A fantastic collaboration. Jan-Willem works with clear structure and timing, communicates smoothly, and delivered a beautifully crafted final video.
Ronald Beunk
Schep Vastgoedmanagement
We hired Videostate for a recruitment video and had excellent communication throughout the process. The final result was exactly what we envisioned.
Youtube channel
Wisdom on demand
Bite-sized insights, deep dives, and creative reflections — always available when you need a spark, a shift in perspective, or a nudge forward in your storytelling journey. Covering the AI industry since January 2023.
FAQ
Questions? We got you.
Everything you need to know before diving into your cinematic AI journey.
What’s included in the Entry Edition?
You’ll get lifetime access to all 10 core modules, cinematic storytelling frameworks, AI workflows, templates, and the creator community.
What’s different in the Extended Edition?
The Extended Edition dives deeper — with advanced modules on mythology, sequels, trilogies, sagas, worldbuilding, downloadable prompt packs, real case studies, and exclusive creative tools.
Do I need AI experience to take this course?
No. Videostate is designed to meet you where you are — whether you’re brand new to AI or already experimenting with GenAI tools.
Will I learn specific tools like Runway or Midjourney?
Yes. You’ll learn practical workflows using industry-standard tools, but the focus stays on storytelling first, tools second.
Is this a self-paced course?
Yes — go at your own speed. You get lifetime access, so you can revisit lessons anytime.
Do you offer refunds for the course?
We offer a 100% no-questions-asked money-back guarantee if it’s not what you expected.
Can I upgrade to the Extended Edition later?
Absolutely. You’ll only pay the difference when you upgrade.
What’s your favorite movie?
Ah hard question! I’ll give you 3 that I love very much:
‘The Rock’ (1996) with Sean Connery, Ed Harris and Nicolas Cage. It’s a wild adrenaline rush blockbuster taking place on Alcatraz.
I also treasure ‘Terminator 2: Judgment Day’ (1991) very much. It’s the best sequel ever made.
And third, ‘Gremlins’ (1984). It’s the perfect blend of horror, comedy, action, holiday seasons. I saw it at young age and it had a massive impact on shaping my creative brain!
Your destiny
The videostore never left.
Step inside.
Creators, founders, and filmmakers – this is your doorway to scaling your vision with smarter tools, cinematic thinking, and a story-first mindset.